Marketing & Brand Consulting
Strategy that makes your brand impossible to ignore.
Fourth and Gray partners with entrepreneurs, small businesses, and nonprofits to build brands that resonate, campaigns that convert, and strategies built to last.
Marketing & Brand Consulting
Fourth and Gray partners with entrepreneurs, small businesses, and nonprofits to build brands that resonate, campaigns that convert, and strategies built to last.
About
With over 10 years of experience and a Master's in Communications from Georgetown University, I've built brands, led campaigns, and developed strategies for clients ranging from Fortune 500 companies to startups, small businesses, and nonprofits — across nearly every industry you can think of.
I'm certified in inbound and content marketing, and I founded Fourth and Gray to bring senior-level strategic thinking directly to the businesses that need it most. Whether you're building from the ground up or ready to level up, I'll help you get clear, get visible, and get results.
What we do
From positioning and identity to websites and systems — we handle the full range of what it takes to build a brand that works.
Positioning, messaging architecture, and brand narrative that clearly communicates who you are and why it matters.
Channel strategy, campaign planning, and marketing audits that help you focus your resources and drive measurable results.
Content strategy and creative direction that aligns your voice across platforms and builds genuine audience connection.
Visual and verbal identity work — from brand guidelines to naming — that gives your business a distinct, cohesive presence.
End-to-end go-to-market planning for new products, brands, or pivots. Strategy, execution, and everything in between.
Ongoing strategic marketing leadership without the full-time overhead. Ideal for growing businesses ready for senior-level guidance.
Clean, brand-aligned websites built to make a strong first impression and convert visitors into clients or customers.
CRM setup, automation workflows, and systems infrastructure so your marketing actually runs — efficiently and without the chaos.
How we work
01
Discovery
We start by getting to know your business, your goals, and the gaps between where you are and where you want to be.
02
Strategy
We develop a clear, tailored plan — informed by your market, audience, and competitive landscape.
03
Execution
We build, direct, or advise on implementation — depending on what your business needs most.
04
Refinement
We measure, learn, and iterate. Great brands are built over time, and we're here for the long game.
Our brands
Fourth and Gray is the parent company behind brands built to educate, empower, and elevate. Bet On My Brand® is our flagship studio — brand strategy and creative design built specifically for Black women entrepreneurs who are ready to build something undeniable.
Visit betonmybrand.com
Bet On
My Brand
by Fourth & Gray
Brand Strategy
Creative Design
For Black Women Entrepreneurs
Unapologetically bold. Strategically built.
Let's talk
Tell us about your business and where you want to take it. We'll take it from there.
Get in touch hello@fourthandgray.com